Our Team

The means is a company that transforms the places where we work and live – inspiring communities and creating environments where people want to be.

Our work is recognised nationally and internationally and covers economic development and regeneration, business engagement, event management and transport planning.

Please have a look at our team’s profiles below.

Peter Williams


Peter is founder and managing director of The means. Over 20 plus years Peter’s skills and experience have been developed through undertaking a huge variety of consultancy assignments. His focus has consistently been on the issues of local economic development in very diverse settings. He is particularly interested in how the efforts of different sectors can be combined to best regenerative effect, and strengthening the contribution of urban centres in achieving social, economic and environmental goals. Peter has led the company’s work in Wales, London, Singapore, Albania and throughout England. Peter has also performed the Chief Executive function of the Better Bankside Business Improvement District (BID) since 2000

07710 337 594

James Thomas


James is a director of The means. He is an experienced regeneration practitioner with over fifteen years in the sector. He has significant experience of community and business consultation exercises, undertaking socio-economic research, supporting economic and community development initiatives on the ground as well as devising programmes that exploit opportunities for business involvement. He has extensive experience of designing and delivering economic development programmes & regeneration plans, strategies, studies, business planning and evaluation exercises. James has considerable experience in socio-economic profiling, action planning, funding applications and project management, particularly where there is a requirement to harness resources from a range of sectors such as Public (Trans-National, National Government, Local Government), Private and Voluntary.

He has also developed particular expertise in financial & systems management and is experienced in developing policies which meet current regulatory / legislative requirements as well as anticipating new ones.

James manages the practice from The means' Llanelli Office.

07921 691 380

Giles Semper

Associate Director

Giles is an Associate Director of The means. He has led placemaking projects in more than 50 UK neighbourhoods, towns and cities, always with an emphasis on innovation and creativity. He has also worked overseas, and is a founding member of the European BIDs Network. His greatest job satisfaction comes from building long-term relationships with residents and businesses in the places where The means works, and driving participatory change. Giles was formerly deputy CEO at Better Bankside BID and – for four years – Executive Director of the VauxhallOne BID. Prior to his career in regeneration Giles was an editorial director for HarperCollins Publishers, and Head of the Churches Team at Christian Aid. He is a trustee of Southwark Playhouse and a school governor at Crampton Primary.

07950 152833

Sam Knight

Senior Programme Manager

Sam has worked on the development of a number of BIDs including Basingstoke, Stratford, Clapham, Bermondsey, Richmond feasibility study, and Southampton (ongoing). He has also provided guidance and assistance notably for travel-related projects in Vauxhall One and Better Bankside. From cycle maintenance to a sustainable cycle freight service, he is responsible for a large range of sustainable developments projects. Sam also has good numerical and analysis skills developed during his degree in Physics. Before working with The means, he lead a consortium including engineers, a local Council and community groups in conducting a feasibility study into small-scale community food-waste recycling using anaerobic digestion.

07701 289 576

Susie Barlow

Senior Programme Manager

Susie specialises in marketing and business engagement, and has delivered communications and events for several London locations including Brixton, Paddington and Stratford. Susie has worked and led on a number of feasibility studies and successful BID ballot campaigns. She is currently responsible for managing the BID programme for West Norwood and Tulse Hill, and is supporting the set-up of the new Fulham Broadway BID.

Susie has a degree in Corporate Communications which included a semester at The Hague University of Applied Sciences in the Netherlands, and previously worked as Sales Manager for a US publishing company and in Business Development for the Energy Saving Trust.

Susie enjoys the challenge of facilitating collaboration between local stakeholders, empowering businesses to take ownership of their locality and work together to achieve their shared ambitions.

07803 503 974

Mandy Jenkins

Project Manager

Mandy is Project Manager at The means and is based within our Welsh team. She has over nine years’ project management experience in the public and private sectors and was most recently South Wales Regional Project Manager for the Welsh Government’s flagship £22million digital inclusion programme. A graduate in European Union Studies from Cardiff University, Mandy is a fluent French and Spanish speaker. She spent several years working for two high profile MEPs where she worked on a number of successful election campaigns. Mandy is currently working with several businesses across south Wales to assist in the development of BIDs.

Louise Abbotts

Project Manager

Lou Abbotts currently splits her time between managing InStreatham Business Improvement District, where she lives and works, and delivering strategic oversight for Be Richmond, the BID for Richmond Town Centre.

With a first-class honours degree in Arts Management from London South Bank University she has devised and delivered a number of high profile projects and events at establishments such as Southbank Centre, Dulwich Picture Gallery, Tate Modern and Theatre503.

She was Business Liaison Manager at innovative South London BID; Better Bankside between 2008-2010 where she spearheaded its first renewal ballot campaign with the ballot attracting a high turnout and a positive result of 82% by number and 86% by rateable value (RV). She has now replicated that success with InStreatham securing a further five-year term for the BID delivering a 45% turnout with 83% voting Yes by Number and 95% by RV. Lou is now supporting the Be Richmond Board and staff team as they move towards a re-ballot in 2022 against one of the most challenging landscapes for High Streets in the 21st Century.

Lou is passionate about culture-led change and aims to be a conduit to allow communities to realise their vision for a better place to call home.

Her focus is on stakeholder engagement, building strong community networks and inclusive place making.

Hajir Kheder

Project Co-ordinator

Hajir is ARB RIBA Part 2 qualified, obtaining her Master’s degree in Architecture from Central Saint Martins College of Art & Design. Prior to joining the means, Hajir acted as Project Manager for the Canning Town Caravanserai -a meanwhile project in the London Borough of Newham and is also a member on the board of trustees for the project. Hajir brings her design and visualisation skills to the company and recently worked with Better Bankside to produce a baseline study of the ‘Low Line’, a project that aims to reinstate the common spaces that run along the base of the railway viaduct in Bankside.

Hajir is also working closely with the local business community in Battersea, engaging with relevant stakeholders to expand the design and management values of the Battersea Power Station Development to the surrounding areas by exploring initiatives such as improvements to the public realm.


Ifeoma Eseka

Marketing Projects Co-ordinator

Ifeoma is a communications professional with BA Hons in Marketing and Journalism. She's currently responsible for the place branding and marketing strategies in Streatham and West Norwood & Tulse Hill BIDs and has worked on successful BID ballot campaigns including the InStreatham 2018 reballot and the new Fulham Broadway BID. She recently graduated from her role as Urban Pioneer and has used her skills in content management, copy writing, digital marketing, social media and other brand communications to help bring places to life.


Alison Collard

Finance and Office Assistant

Alison is the company Finance and Office Assistant based at the Llanelli office, providing support for the Directors and professional team in delivering a range of services to our clients. Having lived in Llanelli for most of her life, her background is in banking & accounts and has worked for several local businesses during her career.

David Howells (Associate)


David Howells is an Associate of The means.  He has over 20 years experience of working in regeneration and economic development for both the public and private sector. His previous roles include Associate Director of Enterprise plc, and Tourism and Economic Development Manager at East Sussex County Council. David has particular expertise in the Tourism sector. He has a Masters degree in Tourism Management from the University of Surrey and significant experience of developing tourism strategies, destination development, and development structuring and impact assessment. He has worked on a number of area-based studies and rural regeneration projects. David is a Director of Adventure Tourism

07969 788835

Steve Osborn (Associate)


Formerly at the Cambridge University Law Department, and NACRO, he is an experienced researcher and evaluator, carrying out research for Government departments, local authorities, housing associations and regeneration schemes. He has particular expertise in crime, housing regeneration, health, town centre regeneration and social enterprise. He developed the first Crime Audit in the country and has evaluated regeneration schemes in London, throughout the North East, the West Midlands and the South West.

He also chaired the working party which successfully introduced the Bankside Business Improvement District and has worked on over 50 town centre schemes.

Publications for Government departments include “Crime Prevention on Council Estates”, “High Hopes: concierge, controlled entry and similar schemes for high rise blocks” , “Neighbourhood Drugs Coordinators and Regeneration Schemes”. Other publications include “Managing Health & Housing” for Birmingham Health Authority and “People, Places and Poverty” for the Webb Memorial Trust.

07783 482 156

Roy Evans (Associate)


Roy Evans is a lawyer and accountant, who began his career with Arthur Andersen before joining Ernst & Young. He then worked with Levi Strauss as senior manager with responsibility for community affairs and developed the company’s support for health programmes and regeneration projects in areas of high unemployment, throughout Europe. A specialist in developing evaluation frameworks, management information systems, financial models and project management, he has carried out service reengineering projects and management reviews in both the public and private sectors.

He was a member of the consortium which reconfigured critical paediatric services for the Health Service Executive in Ireland. He completed a major programme of evaluations of regeneration schemes for Sunderland City and a review of Telecare projects in the northeast for the former Regional Improvement & Efficiency Partnership. He is also experienced in business development, both setting up private companies and notforprofits.

He has undertaken evaluations and management and financial reviews in Europe, the USA, Africa, the Middle East and Asia.

07507 766 396